GEW Penn State 2024

In today's digital age, video content is a critical tool for expanding your business's reach, engaging with your target audience, and driving growth. Video marketing is a dynamic and proven strategy for increasing brand visibility, building strong customer relationships, and ultimately boosting sales.  

Join us for an informative 1-hour webinar designed to empower small business owners with the skills and knowledge needed to harness the power of video marketing. Whether you're new to video marketing or looking to enhance your existing strategy, this workshop is your gateway to success.

Our guest speaker, Kate Myers—a seasoned creative director, video producer, and entrepreneur—will share insights on crafting impactful marketing videos on any budget and for all skill levels. With more than 20 years in advertising and communications, Kate brings a wealth of experience to help elevate your video marketing strategies.

This is the ninth session in our 10-part Blueprint digital marketing series, which is designed to guide entrepreneurs through the process of effective video marketing. This Training session will be offered live and on-demand, and guided exercises will be provided to help business owners apply the concepts learned.

Registration is required to receive Zoom link: https://pasbdc.ecenterdirect.com/events/31914

Penn State Small Business Development Center, in partnership with the Juniata River Valley Chamber of Commerce, is excited to host a special ‘The First Steps to Small Business Success’ seminar during Global Entrepreneurship Week.

Join us for a two-hour seminar designed for people who are thinking about or are in the early stages of starting a business. Our small business experts will share the key aspects of launching a business and help you determine if entrepreneurship is right for you. The First Step to Small Business Success is being offered in-person only on November 22, from 10:00 am to noon, at the Penn State Extension Office, located at 152 E. Market Street, Lewistown, PA.

Topics covered include:

-Business structures
- How to assess the feasibility of your business idea
- Legal and tax implications of owning a business
- How to develop a business plan
- Funding options and how to compile a bank-ready financial package
- How to market your product or service
- Health and safety regulations that may apply to your business
- Where to find other resources that may help you succeed

This event is presented by the Juniata River Valley Chamber of Commerce and the Penn State Small Business Development Center (SBDC).

Registration is required: https://pasbdc.ecenterdirect.com/events/31898

Event address:
152 E Market Street, Lewistown, PA 17044