GEW Penn State 2024

In today's digital age, video content is a critical tool for expanding your business's reach, engaging with your target audience, and driving growth. Video marketing is a dynamic and proven strategy for increasing brand visibility, building strong customer relationships, and ultimately boosting sales.  

Join us for an informative 1-hour webinar designed to empower small business owners with the skills and knowledge needed to harness the power of video marketing. Whether you're new to video marketing or looking to enhance your existing strategy, this workshop is your gateway to success.

Our guest speaker, Kate Myers—a seasoned creative director, video producer, and entrepreneur—will share insights on crafting impactful marketing videos on any budget and for all skill levels. With more than 20 years in advertising and communications, Kate brings a wealth of experience to help elevate your video marketing strategies.

This is the ninth session in our 10-part Blueprint digital marketing series, which is designed to guide entrepreneurs through the process of effective video marketing. This Training session will be offered live and on-demand, and guided exercises will be provided to help business owners apply the concepts learned.

Registration is required to receive Zoom link: https://pasbdc.ecenterdirect.com/events/31914

Corry Riley, PennWest Clarion SBDC Business Consultant, will answer your Tax questions during this monthly Zoom session.

Corry can help you...

Understand your Schedule C
Employees vs Independent Contractors
What tax deductions and credits are available for small businesses
Sales tax reporting and collection
What records and documents to keep for filing purposes
How to handle IRS audits and inquiries
Other tax-related questions

*** Any tax advice reflects our professional judgment based on our understanding of the facts provided to us and on current tax law. The SBDC is not responsible for misinformation as this service is free to entrepreneurs and business owners.

Registration is required: https://pasbdc.ecenterdirect.com/events/31632

THIS EVENT IS BEING POSTPONED UNTIL JANUARY 23, 2025, FROM NOON - 1 PM. REGISTRATION CAN BE FOUND HERE: https://pasbdc.ecenterdirect.com/events/31917.

The Penn State Small Business Development Center, in partnership with MCS Bank, is pleased to host the ‘Protect Your Business: Fraud Mitigation and Credit Management’ seminar during Penn State Global Entrepreneurship Week.

In this informative session, we will explore crucial strategies for fraud mitigation tailored specifically for small businesses. Participants will learn to identify common schemes, implement effective prevention measures, and develop a response plan in the event of a fraudulent activity.

Additionally, we will delve into the mechanics of credit scores—what they are, how they are calculated, and their significance in the business landscape. Understanding credit scores is essential for small businesses seeking financing, negotiating favorable terms, and building trust with vendors and clients. We will discuss practical tips for maintaining a strong credit profile and the long-term benefits of good credit management.

This event promises to be a valuable opportunity for entrepreneurs and small business owners to gain crucial insights into fraud mitigation and credit management.

Peter Ort, SVP/Chief Operating Officer at MCS Bank in Milroy, PA will be the featured speaker.